Joan Laporta has a master plan to return FC Barcelona to the throne of world soccer. With the new Camp Nou set to debut in August, the blaugrana president wants a dramatic move: signing Erling Haaland.
It's not just about a sporting reinforcement, but a top-tier operation to excite Barcelona fans and counter Mbappé's arrival at Real Madrid.
Haaland is the star Barça needs
Laporta is clear: Haaland is the media star Barça needs. The only one who can generate an explosion similar to Mbappé's in the capital and fill every seat in the remodeled blaugrana temple. The president believes the Norwegian is the perfect footballer to restore excitement to Barcelona fans, who dream of the Champions League as the only pending achievement after difficult years.
The situation seems favorable. Haaland is not happy at Manchester City, where Guardiola's project is starting to show signs of exhaustion. Internal tensions, the departure of key pieces, and competitive wear have reportedly caused a change in the forward's mood.
Erling Haaland 2025 ● The Beast of Goal - Skills, Goals & Assists.
Laporta, ready to go to Manchester with cash in hand
Now he would accept a change of scenery. Laporta, as skillful as few, knows this and is already making moves with cash in hand.
The top culé leader understands it's now or never. He knows Haaland will not only fill the stadium but will boost jersey sales, increase commercial revenue, and make Barça an unstoppable powerhouse at all levels.
The club is already preparing the accounts for an operation that could be around 150 million euros between transfer and salary. But the economic return is guaranteed.
Laporta wants Camp Nou 2.0 to open with fireworks. He has already spoken with those close to the forward and his agent.
Barça regains its financial muscle
[IMAGE]{520260}[/IMAGE]
Although City will try to keep him, Barça plays with a powerful argument. It's the club that will allow him to compete head-to-head with Mbappé. Moreover, right now there is no more attractive club in Europe than Barça for the big stars.
Barça is rebuilding its battered economy. This season, they will surpass nearly 900 million in budget without problems.
Money has come in from LaLiga, the Copa, the Champions League, TV rights, new sponsors... And more will come in from ticket sales and subscriptions that were on hold.
Barça regains its financial muscle and economic pulse, returning to normal. Even more so when Camp Nou is completely finished. The new coliseum will be a stream of millions coming in annually.
Barça will stop fighting with Tebas to register players and will be able to sign as they see fit, aware that their economic situation will allow it. In this situation, Laporta has no doubt: Go for Haaland!