Real Madrid is making headlines again, not only for its play or its titles, but for economic management that surprises and fascinates. In the 2024/25 season, the white club has reached a record revenue figure: €1.185 billion. A true shower of millions that makes Santiago Bernabéu vibrate and that Florentino Pérez celebrates with pride.
Unstoppable growth
The club has grown by 10.4% compared to the previous year, adding €111 million more in revenue. This increase is no coincidence or the result of a single factor; it is the product of constant and well-planned work. In addition, Real Madrid closed the fiscal year with €24 million in profits after taxes, a figure that confirms the club's financial health.
There is no doubt that the club keeps a path of solid and steady growth. Since 2000, they have not stopped generating profits. Even during the difficult years of the pandemic and the stadium renovations, Madrid kept its stability and emerged stronger.
Where do these revenues come from?
It's not all about jersey sales or ticket offices. Growth has been supported by several areas:
- Competitions and friendlies: Although the Champions League dropped after winning the title, the Club World Cup and the Copa del Rey final made up for that decline.
- Marketing and sponsorship: The club has signed new major deals that have boosted its commercial finances. In addition, merchandising keeps growing at a good pace.
- Santiago Bernabéu: Its renovation has not only changed the stadium's image. It has also become a key engine for generating revenue, thanks to VIP activities, exclusive experiences for fans, and special events.
There is still room for improvement in television broadcasts, which have stalled due to changes in La Liga and UEFA.
The future shines at Bernabéu
The work on the stadium is almost finished. Only a few details remain, such as improvements in catering and noise reduction for concerts. When everything is ready, the club expects a new explosion in revenue.
Madrid will host an NFL game, an event that will boost revenue and reinforce Bernabéu as a global and multifunctional stadium.
Florentino Pérez's management, a model to follow
Florentino Pérez can be more than satisfied. His financial management is a global example. With a net worth close to €600 million and a minimal debt of just €12 million, Real Madrid is a healthy and powerful club.
The current treasury totals €166 million, which gives room to keep investing calmly and securely. All this, without losing focus on the sport and the passion that moves millions of fans around the world.