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Florentino Pérez Can't Prevent Raúl Asencio's Deal: Total Agreement Confirmed

Raúl Asencio surprises Real Madrid with his choice

Raúl Asencio has burst onto Real Madrid as one of the most outstanding prospects of recent years at a time of great need. His talent and determination have made him a key figure for Madrid's future. Since his debut, Asencio hasn't stopped making headlines thanks to his talent, which reminds of many of the best like Sergio Ramos.

Major sports brands haven't taken long to notice Raúl Asencio, who is at the center of numerous commercial offers. Adidas and Nike, giants of the industry, have fought intensely to sign a contract with him. Both companies have offered unbeatable terms to represent one of the most promising names in Spanish soccer. Asencio thinks differently, however.

A soccer player in the white uniform of Real Madrid stands on the field during a match, with a crowd of spectators in the background.
Raúl Asencio | Europa Press

Raúl Asencio Becomes the Center of Attention

However, Raúl Asencio's final decision has left everyone surprised, opting for an unusual alternative in the world of soccer. Despite his influence at Madrid, Florentino Pérez can't intervene in this move, as he could have facilitated a contract with Adidas. Asencio's choice reflects his independence and his desire to make a difference, also outside of the field.

The young player has signed with Skechers, a brand known primarily for its casual footwear, which is now betting on elite soccer. The American company has managed to convince Raúl Asencio with its ambitious expansion strategy in the king of sports. This decision makes him the only representative of Skechers in Spain, which adds a distinctive touch to his career.

Skechers Makes a Strong Bet on Soccer with Raúl Asencio

Skechers has already begun to gain ground in international soccer, representing figures like Harry Kane and Oleksandr Zinchenko. With Raúl Asencio, they reinforce their commitment to establishing themselves in a market traditionally dominated by major brands. This move opens new doors and further diversifies the commercial landscape in high-level soccer just as it does in other sports.

Asencio's plan is reminiscent of similar moves, like the case of Antoine Griezmann, who bet on Kipsta instead of traditional brands. These decisions show how new companies are managing to compete in the elite market, offering innovative alternatives to athletes. This allows the fans of these players, especially children, to wear their idol's cleats with lower-tier brands.