While everyone was looking at Endrick as the new Brazilian phenomenon destined to lead Real Madrid's attack, reality has taken an unexpected turn.
The club had placed many expectations—and millions—on the shoulders of the former Palmeiras striker. But the field, as almost always, has set things straight.
With complete discretion and away from the spotlight, Gonzalo García has come up from the youth academy to become the least expected protagonist of Real Madrid's preseason. He's here to stay.
Xabi Alonso has been delighted with his attitude, commitment, and ability to take on the role of center forward in a team full of stars.
So much so that, after seeing him in action at the Club World Cup, he didn't hesitate to give him a number that carries weight: "9." A number that had been vacant since Benzema's departure.
A decision with a direct message
The choice isn't symbolic. At Madrid, numbers aren't handed out at random. The fact that Xabi has trusted Karim Benzema's number to a youth academy player, and not to the big-money signing, speaks for itself.
The bet on Gonzalo is firm. The Basque coach has wanted to make a statement of authority, making it clear that there's no room for favoritism in his project.
This decision has set off the alarm in the upper echelons of Bernabéu. Endrick isn't just any player. He cost €40 million ($43.96 million) fixed plus €20 million ($21.98 million) in variables.
He was presented as the new global star and is, moreover, a personal bet of Florentino Pérez.
The fact that he's not in the coach's plans in his second season isn't the best scenario to justify such an investment.
A year of adaptation… or disappointment?
Endrick has had a first year well below what was desired. Beyond his youth and the logical adaptation to European soccer, his performance has been poor. He's struggled to integrate, has spent too much time on the bench, and hasn't shown signs of being ready to lead Real Madrid's attack.
Xabi Alonso hasn't wanted to rush his development. He believes there are other players better prepared to perform right now. That's where Gonzalo comes in, a more mature profile who knows the team's playing style perfectly.
Discomfort in the boardroom
In the box, this situation hasn't been easy to digest. There's unease about how Endrick's progress has stalled. The Brazilian still has credit, but now he's starting from behind.
The season is long, he'll have opportunities. But he won't be Madrid's number nine anymore. At least, not for now.
Meanwhile, Gonzalo smiles. He's arrived quietly and has taken the spot everyone thought was reserved for someone else.