Nothing is left to improvisation. Florentino Pérez has the media situation completely under control. So much so that even FIFA, once an enemy of Real Madrid, now lets him decide who should host the The Best gala.
The choice of the gala host for The Best awards was a clear nod from FIFA to Real Madrid. Cristina Gullón,an employee of Florentino Pérez at Real Madrid TV, ensured everything went according to her president's interests.
With jabs included at the Ballon d'Or. It was a merengue party and even the host joined in.
Edu Aguirre at Movistar and Cristina Gullón at The Best
Everything's fine, let's not forget that the one who acts as an analyst for Real Madrid matches on Movistar+ is Edu Aguirre. A true example of a biased journalist who's become popular for his visceral disdain for Barça and Messi and his lack of objectivity.
Between Movistar and DAZN, Florentino Pérez has Guti, Jorge Valdano, Álvaro Benito, Fernando Morientes, Susana Guasch, Santiago Cañizares, Mateu Lahoz. There are also ommentators like Julio Maldonado, trained in the "Madridist" school.
The Madridist narrative in soccer broadcasts in Spain is controlled. They even choose commentators linked to Real Madrid to comment on Barça matches: all very subtle.
Cristina Gullón Guaranteed the Bias of the Gala
Within this line of action, the choice of Cristina Gullón as the host of The Best awards gala must be understood. It was necessary to appease the president outraged by the Ballon d'Or.
Real Madrid threw itself into the gala, not just with the host. 24 hours before playing for a title, they lent their stars to enhance the event and erase the image of arrogance left by their Ballon d'Or boycott.
Cristina Gullón guaranteed the bias of the gala in favor of Real Madrid. An employee of Real Madrid TV, she meets all the required white standards.
Born in Madrid, she has already hosted the Laureus awards. She is one of the flagships of Real Madrid TV. She controls and hosts the Real Madrid TV talk show and Real Madrid Conecta.
She is a self-proclaimed die-hard Madridist. Anything else you wish for, Mr. Florentino?